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SSP launches next generation broking solution

SSP is delighted to have launched its next generation broking solution, SSP Broking, at a highly successful event at the Vox Conference Centre, Birmingham.


Bringing together SSP’s 30 plus years’ experience in specialist broking technology with components from best-of-breed third party providers, SSP Broking has been developed and honed to meet the needs of the evolving intermediated market, enabling brokers to compete more effectively.

As today’s end customers are used to living in an always-on society, SSP Broking provides a full range of Quote and Buy and self-service capabilities, linked to a market-leading communication solution. This powerful functionality is delivered through a world-class user experience platform, which provides an intuitive user journey that is consistent across personal and commercial lines business.

SSP Broking works for all brokers in all channels, which is a key differentiator in an area where SSP has seen its competitors fragment and focus on opposite ends of the market.

A complete solution for the digital age, SSP Broking comprises:

  • A core broking technology platform that processes over £5bn worth of premiums and over a billion quotes annually
  • An intuitive user experience platform proven across the financial services sector
  • A workflow management system to help optimise business processes
  • The SSP Intelligent Quotes Hub centralised product rating, pricing and quotation solution
  • A best-of-breed communications module for complete control of all customer communications

The official launch took place at the Vox Conference Centre on 22 June and was a roaring success. Presentations from a number of SSP’s senior staff provided the audience of 130 brokers with an eagerly anticipated insight into the functionality available in SSP Broking, the next steps and the support available to ensure they get the most from the software.

The reaction from attendees was overwhelmingly positive, with brokers keen to be early adopters of the solution and describing it as exactly what they needed.

Peter Smits, Managing Director at Ashbourne Insurance Services said:
“We want our business to remain at the cutting-edge of technology, streamlining things and making it easy for our customers, so SSP Broking is absolutely something we will sign up to. I am confident that in SSP we have the right partners with which to develop and grow our business for many years to come.”

Mike Astfalck, Managing Director at AE Russell Insurances:
“From a broker’s point of view, we are looking to do less ticks and more in terms of turning policies over, and that’s what SSP Broking is going to allow us to do.”

For brokers who are unable to attend the event, SSP will be running a series of regional roadshows later in the year.

Adrian Coupland, Customer and Marketing Managing Director at SSP said:
“SSP Broking heralds a new dawn in the way brokers do business. I am delighted to see so many brokers enthusiastically embracing the future.

“To complement the launch of SSP Broking and ensure brokers drive greater efficiencies, we have built a dedicated utilisation team to help brokers make the most of the features available. Together, these are the first of a number of exciting developments in our strategy to champion our customers.”